Microsoft Corporation Friday announced the availability of Windows Internet Explorer 8, an innovative web browser optimized to the most common ways in which people use the internet today. Designed grounds up to provide consumers ease of use; faster navigation and enhanced security and privacy, Internet Explorer 8 (IE8) can be downloaded from www.microsoft.com/ie8, starting 9:30pm (IST) Friday.
In response to extensive customer research, Microsoft has developed Internet Explorer 8 to focus on what matters most to people. Key innovations in IE8 that make internet browsing faster, safer and more personalized are: Accelerators, Visual Search and Web Slices. All these features significantly cut down the number of clicks required to perform the most common tasks on the internet.
For instance, Accelerators speed up everyday online tasks like search, email, social networking etc. within the active web page; Web Slices appear in the browser’s ‘Favorites’ bar and provide customers with the simplicity of accessing updated information from their most visited websites, without physically going there; and Visual Search provides image based search results – right from the browser’s home page. In addition to these unique features, today, IE8 is also one of the fastest browsers in the market, beating other top browsers in page load time on almost 50% of the 25 top comScore websites1.
In India, Microsoft has partnered with the 12 most visited websites, across consumer interest genres, including bharatmatrimony.com, economictimes.com, games2win.com, in.com, indiatimes.com, naukri.com, msn.co.in, rediff.com, sify.com, timesofindia.com, webdunia.com and zapak.com to make web browsing with Internet Explorer more fun. Globally, 15 of the top 20 worldwide sites have partnered with Microsoft to deliver this level of functionality to customers.
Overall, IE8 provides unparalleled security, privacy, personalization and performance benefits to consumers. Besides innovations through Accelerators and Web Slices IE8 are includes features such as:
• InPrivate Browsing. Provides consumers the choice of going private on the internet, and ensuring that browsing history and related data is not retained locally on the PC they are using
• Compatibility View. IE8 provides people with an easy way to fix display problems such as out-of-place menus, images and text with a Compatibility View button that displays those pages as they were designed to be viewed
• Crash recovery. In Internet Explorer 8, if a tab does crash, it is automatically restored and reloaded, and any information the user may have already entered on the page (such as when writing an e-mail or filling out a form) is restored
“The amount of time each of us spends online has grown exponentially – be it work, play, share, shop , socialize and much much more, the browser has become our best companion in the journey of the online world. With Internet Explorer 8, we are redefining how people explore the universe around them, by making it faster, more fun, and safer, in a very personal and customized way,” said Mr. Hemant Sachdev, Joint Managing Director – Consumer & Online, Microsoft India.
Customer and Partner Excitement
Customers in India and across the globe are seeing great value in IE8 as it provides them with a significantly enhanced online experience that is customized to their needs. Partners too are excited about the new opportunities for them to engage customers as well as drive increased traffic to their sites.
Talking about the innovations in Internet Explorer 8, Mr. Venkata Rao Mallineni, Head, Portals and Consumer Marketing, Sify Technologies Limited said, “Microsoft’s Internet Explorer 8 with Accelerators and Web Slices will help us enhance the user experience by enabling access to their preferred content on Sify.com even when browsing other websites. We believe this will truly add value to our users as they are very aware, discerning and constantly enhancing their use of the Internet. This alliance with Microsoft expands on our relationship in multiple areas.”
Zapak also endorsed the value of Internet Explorer to consumers. “Zapak has always believed in offering the best to its present and potential users. This partnership with Microsoft for the launch of Internet Explorer 8 will help create a never before engaging web experience for our users,” said Mr. Rohit Sharma, Chief Operating Officer, Zapak Digital Entertainment Ltd. “We have already made Zapak.com compatible with IE8 with new and unique features like Web Slices which will keep the user posted with regular updates on the new games which arrive on Zapak.com even without him going on to the website.”
For more information, on Microsoft Internet Explorer 8, visit www.microsoft.com/ie8.
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