Saturday, April 10, 2010

iProf LAUNCHES INDIA'S FIRST EDUCATION TABLET

Delhi: iProf Learning Solutions India has launched iProf, India's first personal education tablet, and iStudy Zones, the first chain of e-learning centres in India that will spread to 30 cities in April 2010. A 7 inch touch screen tablet, it comes bundled with content from premier education institutes and has been launched at a price of Rs. 14,900.

Initially, iProf is set to cater to the test-preparation education segment, the market of which is estimated at about Rs. 10,000 crores. iProf is starting with IIT-JEE preparation and has tied-up with Brilliant Tutorials. iProf would foray into MBA test preparation by end of May 2010, followed by PMT, CPT, CA among others.

On bringing the novel concept to India, Sanjay Purohit, Founder and CEO, iProf Learning Solutions India said, "Through innovative technology and platform, we aim to revolutionize the education delivery mechanism. iProf will provide a safe, secure and affordable way to access high quality education content from India's best faculty. We address three major problems that plague e-learning from spreading far and wide -low computer penetration, piracy and broadband connectivity. Also, there is an acute shortage of good quality professors, especially in tier II and tier Iii cities. We have created an infrastructural solution enabling access to high quality education which solves all the issues."

E-learning is highly effective, as proven by extensive research. It not only increases retention but also gives complete flexibility to the student of reading e-books, revising video lectures, animations, taking tests and setting their schedules on their own pace IProf is positioned as a self-study tool, that would mitigate pressure on students, enabling them to perform much better.

iStudy Zones are enablers of the e-learning delivery mechanism, for its students. High performance servers are being deployed in iStudy zones with high speed broadband and Wi-Fi capabilities, so that content can be downloaded on iProf in a secure environment. Besides, the iStudy Zones can hold video conference for doubt clearing sessions between faculty and students, to make sure that the learning circle is complete.

The company expects to mobilise investments of over Rs. 100 crores via iProf eco-system in the next 18 months.

iProf has built in high quality operating system Android (from Google) and a Learning Management System installed on it, that provides students with a highly interactive form of education for preparation (practise and revision) for competitive exams in a walled environment.

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